Blogging for Beginners: Start, monetize, and promote a blog

A beginner's guide on starting a new blog, monetizing it with ads and affiliate links, and promoting it with different ways to make it profitable - based on 16 years of experience.

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58 Min Read
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Writing Blog Posts on Squarespace. / Daniel Thomas on Unsplash.
Highlights
  • You'll be learning how to buy a domain name and a web hosting plan within minutes.
  • You'll learn how to start a WordPress blog within minutes.
  • We we also talk about alternative blogging platforms and the pros and cons of using them.
  • We will see how you can choose a theme and design your logo and favicon.
  • We will talk about the most important pages every blog has, and how to organize your content with categories and tags.
  • You'll learn with what ways bloggers make money and which are the most popular platforms they use to earn an income.
  • You'll learn how to promote your blog, which are the most popular social media platforms at this moment, and are the alternative ways.

When I started blogging, 16 years ago, I would have never though that blogging will get so far, improved so well, and that it will take a big part of my life. I’ve been a full-time blogger since then, and as a side job I was creating websites for clients all over the world, which I stopped to focus more on my blogs. If anything, I know one thing pretty good: How to start a blog.

Contents

If you’re looking to start blogging in 2025, you’ll be pleased to know that starting a new blog nowadays it’s so easy, you won’t even believe it. There are many blogging platforms that you can use, and options such as having a minimal, simple, or very complex blog. It’s also fairly cheap, and many hosting providers or platforms will usually give you a space to host your blog and a free domain name (for as long as you stay with them, then you’ll have to pay for it, but they’re pretty cheap).

Back when I started? It was better learning how to code rather than writing, or pay for a huge amount of money to get one. Google’s Blogspot platform was a great free option, but it didn’t improved over time, and WordPress took all the pride and support thanks to its advanced development, huge community, and being a free and open-source project. Other platforms followed along the way, but I’ll mention them in a bit.

I’ll start with the basics.

Is it worth starting a new blog in 2025?

Google Search Results Filled with Ads
© Cottonbro Studio on Pexels.

At this time and age, we’re leaving in a world with high uncertainty. Google is constantly fighting spam content from its search results, and while doing so, the company releases new core updates more often than ever before. Unfortunately, core updates aren’t always working as expected, resulting with many websites that provide high-quality and unique content to lose their rankings within days. For e-commerce owners that may end up pontentially losing thousands of dollars, and bloggers unable to pay for their rent.

For quite some time Google was also “favoring’ bigger publishers and companies, leaving smaller and independent bloggers and journalists pages behind. For many, the blogosphere is quickly dying, while others have already stopped blogging. But many blogs also surface every day, and there are millions of bloggers who make money, many of them blogging full-time. It’s no wonder why would ask themselves if it’s even worth starting a new blog in 2025, especially since all niches are already taken by thousands if not millions of others.

I’ve said that before, and I’ll say it again: Blogging won’t die that easily. Like traditional books that you can touch, feel, and smell their fresh papers, there will always be people who will prefer to read instead of watching a video or listening to a podcast episode. Blogging is irreplaceable (for now), even when many people are unaware if what they read is real or AI-generated, there are still many bloggers who create and publish high-quality and unique content that you’ll never see on another format, website, or elsewhere, and that’s the most important thing.

With that in mind, bloggers and content creators, in general, are facing big challenges when it comes to getting organic traffic (the visitors that come from Google, Bing, and other search engines alike). Thankfully, those aren’t the only ways to gain more visitors and start making money blogging, and although many independent publishers went downhill thanks to core updates that instead of fighting spamming, they fought and won niche blogs with great content, no one really knows what the future holds.

As a full-time blogger and SEO expert, seeing other bloggers saying that they won’t keep blogging in the future, makes me really sad – and yet gives me another reason to keep doing what I love: Keep writing. Maybe it’s the time when some of the oldest and biggest blogs in the world are finally vanishing one by one, making room for new talents to grow and show their skills.

Either way, I’ll argue that blogging is dead and new independent bloggers shouldn’t start and monetize a blog in 2025. I say: Do what you love, and if that’s writing, go for it.

How do bloggers start a new blog, monetize it, and make it accessible worldwide?

Writing Articles in WordPress's Gutenberg Editor
Writing Articles in WordPress’s Gutenberg Editor. / © Justin Morgan on Unsplash.

If you’re a beginner to blogging, don’t worry. Nowadays platforms and tools have been involved at such a level, that it’s not easier than ever before to start a new blog, monetize it from the very beginning, and start publishing articles that anyone will be able to read from all around the globe. Actually, it’s so easy and fast to start a new blog, that it will only take a few minutes of your time, and you can have your new blog set up and ready within a day.

Basically, as a blogger, you’ll need three basic and important things to get started:

  1. A domain name: That’s your blog’s name, and you can choose to get it in any domain extension that you want, including .com, .co, .eu, and so on. There are hundreds of domain extensions that you can choose from, including local ones such as .gr for Greeks, .bg for Bulgarians, and the list goes on and on. I’ll talk about those and their meaning in a bit.
  2. A blogging platform: Also known as Content Management Systems (CMS), those are the platforms that people use to start, design, monetize, manage, and publish their content. There are quite a few options, including WordPress (the most popular of them all), Ghost, Squarespace, Wix, and many others that we’ll be talking about next.
  3. A web hosting plan: This is the server that has all of your blog’s files in it, including the code, pictures, videos, and whatever you choose to upload and include on your blog. Some blogging platforms will provide that for you, meaning that you’ll only have to sign up for an account, pay for a monthly or yearly subscription, and get done. Alternatively, you can choose a specific web hosting provider and use their automated tools to install the blogging platform and have full control over your blog, which is preferred by most experts.

While there are many other third-party tools and services that you’ll be using as a blogger, whether that’s for increasing your blog’s functionalities and features, researching topics and spying on your competitors, finding new ideas, and for so many other reasons, most them are easy to use and provide a straightforward process that anyone can follow.

To monetize your blog and start earning money is as simple as signing up for a company that can display ads (with Google AdSense being the most popular choice overall), add affiliate links to specific words (earning a commission from each sale), publish sponsored articles (many of which you’ll receive completely for free), writer advertorials (you write them for a specific brand’s product or service, and get paid even more money), or add backlinks from other websites (the easiest way to get paid, yet one that goes against Google’s policies).

In this beginner’s guide, we’ll see all the ways that you can start a blog, monetize it, and essentially make it public and start managing and promoting it.

Blogging for Beginners: A step-by-step tutorial on getting started

You’re finally ready to build your first blog, where do you start? Theoretically, you could start right now if you already have an idea of what you want to write about and you know what domain name to choose, but if you want to be a full-time professional blogger who makes enough money to stop their 9-6 job, you’ll have to take more time and do your research first. If it was that easy, everyone would do it.

1. Researching for the perfect niche, domain name, and competitors

Ahrefs Home page

Let’s start from the very beginning: Research. There’s nothing more important than taking your time to research everything there is to know about your new blog, especially when it comes to the preferred niche. Nowadays, niche blogs aren’t that popular, and that makes it harder to promote them in search engines – but if you make them the right way, they can be very profitable.

1.1. Choosing the right niche

Basically, those are the main topics that you’ll be writing about, and it can be about anything, as long as you know what you’re doing. Choosing a niche shouldn’t be difficult: Write about topics that you love and you won’t get bored talking about them in the future. Write about things that you’re an expert at, or that you have the necessary skills to help other people learn them.

Although blogging is mostly about writing for our passions and interests, sharing our personal experiences, and helping other people by solving their main problems, it’s also about the audience demand, the competition, and the monetization potential. For example, if you choose a niche that is not that demanding and there aren’t many advertisers looking to get promoted from those kinds of topics, your life as a blogger will be a living hell.

As of this moment of writing, some of the best research tools that you can use for blogging include Google Trends, Ahrefs, Semrush, and Ubersuggest. Use those tools to search for blogs in your potential niche, analyze the top-performing blogs, look for any gaps, and check on forums and online communities what most people are searching for and asking the most.

Make sure to keep as many notes as you possibly can. I mostly use tools like Notion or Capaticities to do my research, create a plan, or even collaborate with other people (if you have a team). Obsidian is an amazing tool if you want to start writing your first articles before getting a domain name and start designing your new blog, and you can copy and paste them once you’ve done. In any case, creating a content plan is highly recommended, and it should include all the content that you’ll be focusing on for at least the upcoming six months.

Many bloggers and SEO experts love identifying and writing about topics with the lowest competition, but those keywords usually don’t bring the thousands of visits that many bloggers will need in order to make lots of money. Yet again, if you write for hundreds of them, theoretically you can achieve that. But identifying the highest-volume keywords, and the ones that most advertisers are chasing is also crucial, as you can combine low and high-competition keywords together to build a greater structure.

1.2. Find and spy on all your competitors

Using the same tools that I’ve mentioned above is the best way to start spying on your competitors, and find what works best for them and what doesn’t. Most of them have from a few thousand to millions of monthly visitors, and surely people have talked about them somewhere on the web. Look what they say, and if they’re unhappy with the content they get, the design, the topics, and everything that you can find that will help you create a better blog.

Keep notes for all the common questions that you found, all the popular topics in your niche, and what people are searching for the most, and then take your time and start reading them. The more articles you read about your niche from the most popular blogs in that field, the more you’ll understand their work, and what their biggest weaknesses are.

But don’t forget: Blogging is not always about finding, spying, and fighting with competitors, it’s also about making new friends, partnerships, and experts in your field who are willing to collaborate with you in order to create high-quality and unique content together. This can be with articles that multiple bloggers write together, a podcast episode that you can easily integrate into your blog, or by writing guest posts for each other’s blogs. Sometimes, collaborating with others is wiser than trying to fight them, and makes life a whole lot easier for both parties.

It’s important to also keep notes of how those competitors are making money, whether that’s from displaying ads, placing affiliate links and banners, publishing sponsored content or advertorials, and so on. Not all bloggers make most of their revenue in the same way: Online newspapers and magazines tend to make lots of money from ads, while niche blogs tend to earn quicker from the commissions they keep from affiliate links. Reviewers are making money in lots of different ways, including reviewing products and services for a fixed price and increasing that amount using affiliate marketing.

Again, taking the time to research is extra important if you don’t want to waste time writing for all the wrong topics, using the wrong ways, or even getting to a point where you’d want to start from the very beginning – as many of us unfortunately did.

1.3. Choosing a great domain name

Uh, domain names and their extensions, are such a difficult process for many people. Choosing the “perfect” domain name is not easy, and you’ll have to make the right choice from the very beginning, as changing it later will most probably kill your rankings on search engines, while usually, you’d need a professional web developer to take care of the migration. There are many technical hidden things behind that migration, so to avoid that in the future, make sure you take the time and find the best name that you can.

But why it’s so difficult to find a great domain name? Apart from thinking about it and finding the idea, there are so many domain names that are currently unavailable to purchase. Both big companies and individuals are purchasing domain names that they find attractive and think may be worth lots of money in the future, so you’ll most probably find names that are unavailable or available for a high price – and investing so much money for a new blog is not always wise.

Apart from finding an available domain name that fits your needs, there are a few other things that you’ll to think about before completing the purchase, including a name that’s short and easy to remember. Keeping this simple is the best way for people to remember it, and it’s important they will. Some may prefer to include specific keywords in their names, but as Google and Bing have grown a lot, it’s not really necessary to choose a domain name that specifically refers to your niche.

What I know for sure is that, usually, numbers in domain names do not work that well, and choosing a weird domain extension may also confuse your visitors. Instead of choosing a .co, .blog, or even a local extension, try the .com first. This is the most well-known extension in the world and, most people will usually remember it more easily.

Last but not least, think about your future as a blogger: Do you really want to pick a name that specifically reflects your niche? What if, let’s say, one day you decide to start writing for more topics? Thinking long-term can save you the hassle of making huge changes that may negatively impact your blog.

2. Choosing the best blogging platform

When it comes to blogging platforms, or CMS platforms, for that matter, there are only a few that most people usually choose to go with. WordPress is the most popular choice of them all, but not necessarily the best one for everyone, as it’s so featured-rich that comes with its own learning curve and it can get pretty complex to work with.

On the other hand, other blogging platforms may offer simplicity and are designed with minimalism in mind, but they offer way fewer features and may not be ideal for bloggers who want to create something more unique and complex. Choosing a platform should be fairly easy if you did your research and you know what your blog is gonna be about, and mostly what your competitors are currently using (and why they’re using it).

Sites Build With WordPress

Based on W3Techs.com, WordPress is used by 43.6% of all websites and currently has 62.0% in the content management system market share, making it the most popular CMS platform in the world. With WordPress, you can create from a simple blog to a very complex one that can support even more stuff than simple blog posts, including physical and digital products, online courses, podcasts, videos, and basically whatever you want.

WordPress is owned by Matt Mullenweg and Automattic (the parent company of all WordPress things), and it’s an open-source project anyone can download its code completely for free and use it for both personal and commercial projects. But what makes WordPress stand out from other CMS platforms is its huge community of people who constantly create themes, plugins, blocks, patterns, and other tools that make a website’s owner’s life a whole lot easier.

WordPress Plugins
WordPress plugins / Stephen Phillips on Unsplash.

WordPress comes in two ways: You can choose to go with WordPress.com, which is as simple as signing up for an account and start building your blog, or go with WordPress.org, which means that you have a domain name and a server to host it. WordPress.com seems like the easiest and best choice overall, but the truth is, it’s way more expensive than choosing a hosting provider, and that’s because its cheapest plans don’t give you access to plugins.

For €300 per year (excluding VAT), you can get access to the plugins directory, but that’s way too much money that you can essentially invest in third-party plugins and tools to help you manage and promote your blog even further. On the other hand, most hosting providers give you access to tools that can install and configure WordPress within a few clicks, and you don’t have to be an expert to get started. Actually, it’s harder nowadays to create a Facebook page and customize it than it is to complete a purchase and get a new domain name and a web hosting plan.

Some of the most popular and reliable web hosting providers for WordPress right now include Hostinger, BlueHost, NameCheap, and Digital Ocean – with the latter focusing mostly on advanced users. It’s as simple as choosing a plan, checking if your domain name is available, filling in the necessary information such as your login details, and waiting a few seconds for WordPress to get installed.

Here’s how to get a WordPress plan in Hostinger:

  1. Visit Hostinger and click on WordPress in the top main menu.
  2. Select a plan (I went with the Business Plan) and click on Select.
  3. Fill out all your personal information, create an account with your email, Google, or Facebook account, choose a payment method, and complete the purchase.
  4. You’ll get an email a few minutes later. Head over and log in to your Hostinger account.
  5. Click on “Claim Domain” and buy a new domain.
  6. Hostinger will automatically redirect to to choose a domain name and access the automatic installer – and it’s all about creating a WordPress admin account by providing an email, password, and username, choosing a theme, and Hostinger will do the rest.
  7. Log in to your new WordPress blog and start writing!

You can find a step-by-step tutorial on how to choose a plan and install WordPress in Hostinger (pictures included) on TechWiseInsider.com.

2.2. Ghost: The perfect solution for minimalists

Ghost Blogging Platform

Released back in 2013 as a Kickstarter campaign that exceeded all expectations, raising a total of £196,362 during a 29-day campaign (they only needed £25,000, which archived in just 11 hours), Ghost has been created as the perfect content management system for blogs. The project’s manager, John O’Nolan, was also the former deputy head of the WordPress user interface team, making him an expert when it comes to CMS platforms and how they work.

What you need to know about Ghost is that firstly, it’s an open-source project, and secondly, you can choose to either choose one of their plans and start a blog within minutes, or download its code and host it on your own server. Ghost pricing starts from $9.00 per month (billed manually), and you get 18 free themes to choose from. For $25.00 per month, you can install unlimited custom themes and get access to all of its 1,000+ integrations with third-party tools and services.

Ghost is focused specifically on building a blog, writing through a minimal interface, building your own membership plans, and easily creating, customizing, and sending your own newsletters. If you choose to go with a web hosting provider, some of the most popular choices include DigitalPress, PikaPods, and DigitalOcean, while experts can also install and configure the CMS platform on their own servers.

Overall, it’s really easy to get used to and start managing any blog, it has everything that you’ll need to build a professional and great-looking design that others will get jealous of, and it only takes a few minutes to complete the registration, choose a domain name, a theme, and start writing your first articles. Alternatively, you can also buy premium Ghost themes from ThemeForest.

2.3. Squarespace: A great option for many beginners

Squarespace - Create a blog

Squarespace is an all-in-one platform that lets you build any kind of website, whether that’s an online store, portfolio, memberships, business, courses, or blog. It has many themes that you can choose from and provides an easy-to-use builder that lets you customize it even further. Like many other platforms, Squarespace is all about signing up for an account, choosing one of their yearly plans, buying a new domain, or transferring your own, and start designing it with ease.

Bloggers can start with its cheapest plan, starting from $11.00 per month but billed manually. Unfortunately, I am not the biggest fan when it comes to Squarespace’s blog themes, which I find very simple, meaning that you’ll have to invest a lot of time customizing them and making them a bit more professional-looking, especially if you want a more complex blog. When it comes to its cheapest plan, you also won’t have access to its advanced analytics, which I find necessary if you want to keep track of your strategies and know everything there is to know about your audience.

I also find its editor a bit too simplistic for my taste, mostly because it lacks many customization options for each of its blocks that many would love to use for further improving their articles, but it does the job done. There aren’t any hosting providers for Squarespace, and the only way to create a blog is by using their own pricing plans. It’s a “you’ll either love it or hate it” kind of situation, so make sure you’ve checked all the features that it provides.

2.4. Wix: An easy solution for many

Wix - Create a blog

Another all-in-one solution for building any kind of website, Wix surely has one of the worst cheapest plans that I’ve ever seen in my whole 16 years of experience as a web developer and blogger. Their cheapest plan starts from $17,00 per month, and although you get a free domain name with it, you’ll stack with only 2 GB storage space – which I find ridiculous in any way.

When it comes to their selection of blog themes, I find most of them a bit outdated and way too simple for my taste, but for many may be exactly what they’re looking for. You can further customize every single part of a theme by dragging and dropping them to different places, or by adding new features and options that Wix provides through its website builder.

Thankfully, apart from having a simple blog, Wix can be used for many other things, including building a portfolio, selling physical and/or digital products, managing bookings and appointments, and even creating and managing menus, orders, and reservations for restaurant owners – but we’re talking mostly about blogging here.


Overall, I find that WordPress is the best choice overall, and Ghost is the best alternative. If you’re looking at creating something complex and have full control over your blog, WordPress is the king of that, while Ghost will give you a well-designed and minimal interface to build a professional and modern blog with ease, and it has some of the most beautiful themes I’ve seen.

If it helps, the blog that you’re currently reading has been created using WordPress and Hostinger’s Business plan.

3. Choosing a blog theme and creating your main pages

Premium WordPress Blog and Magazine Themes on ThemeForest
Premium WordPress Blog and Magazine Themes on ThemeForest.

Choosing a professional-looking theme for your new blog is not an easy task, especially when considering that there are a few technical aspects that take place. First things first, whatever you choose to go with, make sure it’s fast – and when I say fast, I really mean it. Speed is everything nowadays, not only because your visitors won’t waste any time waiting for your pages to properly load, but because it’s Google also looks at performance as a ranking factor.

Here’s what the company said in a 2010 article they published:

You may have heard that here at Google we’re obsessed with speed, in our products and on the web. As part of that effort, today we’re including a new signal in our search ranking algorithms: site speed. Site speed reflects how quickly a website responds to web requests.

Google Developers

Many developers who create professional themes (and mostly the premium choices) tend to either provide full-speed and make sure that their designs meet Google’s Core Web Vital expectations or build all-in-one themes that are so huge and provide so many features, that are simply impossible to make them faster. Thankfully, you can easily test any theme by simply copying and pasting its URL into tools such as Google’s PageSpeed Insight, GTMetrix.com, and Pingdom.com, among a few others.

When it comes to your main pages, some of the most basic pages that you’ll need include the Home page, Contact, About, Privacy Policy, Terms of Use, Comments Policy, and Cookie Policy. Some people also prefer to create a Welcome page that looks similar to what Linktr.ee provides, which is a nice way of welcoming your new visitors and sending them to your most important content.

As long as your pages are important and needed for your blog, you can create and customize as many as you’d like. Some of them may also appear automatically below your domain name and blog’s title in Google’s and Bing’s results, so make sure you only have those that you truly need – and always have them visible in your menu, whether that’s on your header (top main part) or footer (bottom part).

Additional pages may include a Press Kit, in which you add everything that other bloggers, podcasters, influencers, bloggers, and the press in general (sites that wrote about you and your work), and a Media Kit, a way for advertisers to find more information on how they can advertise and collaborate with you.

4. Designing a logo and favicon and choosing a color palette

Canva Logo Templates
Free and premium logo templates that you can use in Canva.

Although you could start with a simple text as your logo, having one is always preferred for many different reasons. If you’re looking at creating a professional blog that makes money, it’s important to build a brand identity around it, and a logo represents exactly that. It visually communicates with your blog’s values, tone, niche, and essentially, you.

Apart from that, a unique and well-designed logo also makes your blog look more polished, boosting its credibility and overall appearance. Last but not least, you’re gonna be using your logo across all platforms, including your blog, social media pages, newsletters, forums, online communities, and wherever you choose to place it.

Favicons on the other hand aren’t that different, and they appear in the browser’s address bar and even when someone saves your blog to their bookmarks and save-it-for-later services. It’s also being used by many search engines and other websites that may collect and list various websites. A favicon’s size is usually 512×512 pixels if it’s in PNG format, but you can instead use it in SVG format, which provides higher quality and it’s more ideal for websites.

Color Palettes
Color Palettes in Color Hunt.

In essence, both your logo and favicon are important aspects of your blog, and thankfully there are many ways to create them. But first, choosing a color palette is also essential, especially if you’re building a brand. The same we’ve talked about the meaning of a logo and a favicon goes for the color palette, and you can start by finding ideas on websites such as Colorhunt.co and Coolors.co, and also by looking on Pinterest, which can be a great place for lots of inspiration.

Fiverr - Freelance Service and Marketplace
Fiverr / © AppsHunter.io

When it comes to creating and designing a logo and a favicon for your blog, there are a few ways that you can do that. You could invest lots of money by hiring a graphic design company, but that’s not an ideal move for most people. Hiring a freelance graphic designer is another choice, and you can find many great talents on websites such as Freelancer.com, Fiverr.com, and UpWork.com.

Or, you can design it yourself using either easy-to-use tools such as Canva.com, professional programs such as Adobe Photoshop and Adobe Illustration (both of which are subscription-based), and GIMP (which is completely free).

Nowadays many people are also using artificial intelligence to take care of their designs, especially when it comes to logos and favicons, and you can mess around as much as you want with various prompts. AI-generated tools include, of course, the popular ChatGPT which uses DALL·E, Microsoft’s CoPilot, or even X’s AI, Grok. Those are just a few of the plenty of free options (with DALL·E being limited), and you can find many more options by looking online.

5. Creating the categories and sub-categories and publishing your first blog post

Except if you creating a personal online journal, categories are among the first things that you’ll have to create on your new blog. Those are the main ways that bloggers organize their content under various topics, and they’re usually located on the main menu of your blog’s design. The number of categories that a blog has vastly depends on the niche and number of topics you want to cover, and how well you want to organize them.

Categories can also have sub-categories for even deeper organization. Sub-categories usually get displayed whenever a user hovers into a main category, and a sub-menu opens up with all the other sub-categories that are included.

Here’s an example of a travel blog that has both categories and sub-categories:

  • Home (this is typically an organized page or your latest blog posts).
  • Traveling (main category)
    • Europe (main sub-category)
      • Greece (sub-category)
      • Italy (sub-category)
      • France (sub-category)
      • Hungary (sub-category)
    • USA (main sub-category)
      • New York (sub-category)
      • Las Vegas (sub-category)
      • Texas (sub-category)
      • Hawaii (sub-category)
    • Asia (main sub-category)
      • Maldives (sub-category)
      • Laos (sub-category)
      • India (sub-category)
      • Cyprus (sub-category)
      • Georgia (sub-category)
  • Working Abroad (main category)
    • Remote Work for Travelers (sub-category)
    • Working as a Travel Blogger (sub-category)
    • Saving Tips for Travelers (sub-category)
  • Hitchhiking – (main category)
    • Tips for Hitchhikers (sub-category)
    • Best Places for Hitchhiking (sub-category)

There are so many examples of what a main menu with its categories, main sub-categories, and sub-categories should look like, and you can find even more ideas by looking at your competitors’ blogs and how they’ve made it. Look for any gaps to improve your own main, and make it as simple or as complex as you think it’s best for your audience.

Like pages, categories can be as many as you’d like, but make sure you only have those that you actually need and you’ll fill with many articles – no one likes blank categories or those with only 3-10 posts, and surely they won’t impact positively your rankings.

Once you’ve settled up all of your categories, it’s time to start writing and publishing your first blog posts. In case you’ve been wondering, although there isn’t a magical number for the articles that you have to publish in order to start seeing your first visitors or get accepted from Google AdSense and most affiliate platforms and programs, you’ll need at least 30-50 to begin with.

For the most part, AdSense will approve your blog once it hits 30-50 articles, but I’ve seen many times bloggers getting rejected when they have almost empty categories – and the same goes for many affiliate platforms too. It’s also better for your visitors to find a handful list of published content if you want to increase your chances of keeping them on your blog or return in the near future, so the more you have the better you’ll usually perform.

Google AdSense

You’ve done it all: You got a domain name and chosen a blogging platform, created a logo and a favicon, found a beautiful color palette, designed your new blog with a professional-looking theme, and even wrote at least 30 to 50 articles – and it’s now the right time to monetize it. So how do you start?

6.1. Signing up for a Google AdSense account and placing the code

  1. Visit Google AdSense and sign up for a new account.
  2. AdSense will give you a code that you’ll have to place on your blog in order to get verified.
    • In WordPress, you can either place the code inside your theme’s files, use the official Site Kit plugin to automatically do that for you, or use a third-party plugin (one of the many that can be found by going to Plugins -> Add New and searching for ‘Google Analytics‘).
    • In Ghost, you can use the Google AdSense + Ghost integration to quickly and easily connect both parties. Unfortunately, Ghost’s cheapest pricing plan doesn’t include integrations.
    • In Squarespace, you can follow their guide on placing ads on your website, which is fairly easy, and you only have to copy and paste the code on specific places that the company already describes.
    • In Wix, you can follow their guide on placing ads on your website, and you can customize and place them wherever you want within minutes.
  3. Once you verified you can immediately start placing ads on specific spots, or choose to enable the auto ads that the company offers.

If for any reason AdSense declines your request to join and start earning from ads, you may have to fix a few of the issues they’re describing on their official documents, and make sure that you have at least 30 to 50 articles published.

Amazon Prime
© Marques Thomas on Unsplash.

Affiliate marketing is still one of the best ways to maximize your earnings from the very beginning, and if you start adding affiliate links from the very beginning, not only you save lots of time from doing that afterward, but you’ll also make sure that if a blog post goes viral, it will be fully monetized and ready to make as much money as possible.

Now, there are countless affiliate platforms and programs that you can join and start promoting various products and services, but not all fit great to your niche. It’s crucial to take your time and see what each affiliate platform offers and how well it can go with your content, avoiding wasting your visitor’s time by promoting anything that’s not related to your topics.

Although I’ll be creating an article with a review of some of the best affiliate platforms and programs that you can join, the most important thing that you need to know is that: Affiliate platforms include multiple advertisers and affiliate programs that you can join, while specific affiliate programs made by companies are limited to what that specific business is offering.

In most cases, joining an affiliate platform is the best and easiest way to access multiple affiliate programs, while joining a single one is better when the company either doesn’t collaborate with an affiliate platform or provides a higher commission if you join directly to their own program.

With that in mind, you can start by signing up for some of the world’s most popular programs, including Impact, AWIN, ShareASale, TravelPayouts, Booking.com, Rakuten Advertising, Surfshark VPN, and NordVPN.

7. Promote your new blog everywhere

Social Media Statistics
© Georgia de Lotz on Unsplash.

You did everything, and you now have a blog that’s ready to take off and fly like it’s the fastest and most unique airplane. But like any plane, it needs fuel (meaning money). There are many ways that you can promote your new blog and start gaining new visitors, whether that’s investing your own personal time or money.

7.1. Focusing on organic traffic from search engines

The biggest problem with organic traffic in 2025 is Google’s constant core updates, which although may increase your visitors within a month, they can also do the exact opposite and lose it all. Thankfully, there are many other search engines that people use, including Microsoft’s Bing which is the second most popular search engine in the world. When it comes to Google though, you can only hope that the company will be able to fix all of its problems and compact spam without killing niche blogs and individuals.

The SEO world is expensive, and there are numerous of companies with trumedous budgets that can easily outrank smaller ones, or who ever tries to become a competition – but do we care? No, we don’t, because sooner or later, things will take a turn (as they always do). Just make sure that once they do, your content will be high-quality and based on your own experience and expertise.

With all that in mind, focusing on Evergreen Content may be your best bet. Evergreen Content is those blog posts that, basically, don’t have an expiration date, and even if they do, you can easily update them after a few years. Those may be how-to tutorials, FAQs, curated lists, and even studies and cases, infographics, and so much more.

Whatever your strategy is though, one of the most crucial things that you’ll have to do is sign up for an account in Google Search Console and Bing Webmaster Tools and make sure that you’ve submitted your blog there. This is the easiest and quickest way to make sure that both search engines will start indexing your content, and a great way to get access to important statistics, such as how people are finding you, what are their interests, and if your content has any technical issues that need solving.

7.2. Using as many social media platforms as you can

Social media platforms are a great way to promote your content and build a brand identity, but nowadays you may find yourself with way too many options. Unfortunately, they are very time consuming, as you have to constantly creating content for each platform, such as images, videos, and short posts, and share your link across them.

You can save lots of time by using online tools that help you organize and share your content across multiple social media platforms from one interface, and some of the most popular ones include Buffer, Hootsuite, Sprout Social, and Hubspot. Depending on your budget and what each tool provides, you can choose any of them and start saving lots of time that you can essentially invest on other things, including creating more high-quality content.

Now, there are many social media platforms that you can choose to join and promote your blog, and if you’d ask me, I’d say go for all of them and see which of them work better for you and your content. If you don’t try, you’ll never learn. Here are the most popular social media platforms as of this moment of writing:

  • Facebook
  • Instagram
  • TikTok
  • Pinterest
  • X (Twitter)
  • BlueSky
  • Threads
  • Tumblr

There are also other great places that you can promote your content, including Flipboard, Digg, Mix, and even on Medium. And don’t forget about online communities, from Facebook groups and X communities to forums like Reddit, Quora, and other similar niche-specific communities, there are many places that you can promote your content with smart ways.

7.3. Write guest posts for similar blogs

Guest blogging has been one of the best ways to increase your external backlinks (other websites that referring your blog), which helps for your SEO strategy, and a great way to get more new visitors with the same or similar interests as you. But for guest blogging to work, you need to find and write for similar niche blogs like yours, as other websites that have nothing to do with your niche won’t really affect your rankings.

It’s as easy as finding the best blogs in your niche and sending an email to ask if they accept guest posts, and if so, under what conditions. If they accept guest posts, you’ll then have to research the content they publish and how what is its structure, making sure that it’s not that different from what their visitors are used to read – but with your own unique “touch”.

Guest posts should also be high-quality and based on your expertise and personal experiences, don’t just go and write a short article that’s pretty much useless or you’d never read it if you were one of those visitors. Take the time to write something great, like you do on your own blog, as this is the best way to gain more visitors from that article and promote both your blog and yourself as a blogger.

7.4. Collaborate with other bloggers in the same niche

Guest blogging is great, but how about collaborating even further with bloggers in the same niche? This can be done in various ways, such as writing a long read article together, creating an e-book, teaming up and writing a series of articles, conducting interviews with each other, and organizing your own giveaways and contests.

Collaborating with other bloggers not only helps grow your audience but also builds a sense of community and support within your niche. There are countless of ideas and ways that you can do that, and it’s on your hands to make the first move.

7.5. Spending a budget for advertising

Last but not least, you can invest a few bucks to start promoting your content across many platforms. Meta lets you do that for Facebook and Instagram, X provides its own advertising platform, Pinterest does the same, and you can even go as far as using Google Ads to get promoted across Google’s platforms, including Google Search and YouTube.

There are many other platforms that you can use to promote your blog’s content across the world, and some of them include Media.net, PropellerAds, Adveral, Mediavine, and Raptive.

Before diving into any advertising platform, it’s important to consider several factors to ensure you get the best results for your blog. Make sure the platform’s audience aligns with your blog’s target demographic, understand the different ad formats, determine your budget and compare the cost-per-click (CPC) or cost-per-impression (CPM) rates across platforms, be aware of the competition, and constantly track and analyze the traffic that you get.

FAQs

If you have any more questions about starting a new blog in 2025, you can always leave your comment down below, and I’ll do my best to help you out.

How much does it cost to start a new blog?

For new bloggers who just starting out, getting a domain name and a web hosting plan for a year it should cost less than $100. If you want to use a third-party service or tool or get a premium theme or plugin, you should add that to your final expenses.

Can I start blogging for free?

You can use Medium.com to start a free blog, but it’s very limited and you won’t be able to customize it as you’d like. You can also use DigitalPress’s free hosting plan for Ghost blogs, and you get 1GB of free storage space and 13 free themes to start with. You can upgrade later into one of their cheap plans. Alternatively, you could use Google’s Blogspot.com to start a free blog there, but it’s outdated.

WordPress is powerful thanks to being a free and open-source project that anyone can use both for personal or commercial reasons. It also has the biggest community of them all, which constantly creates new themes, plugins, blocks, patterns, third-party tools, and so much more. Most companies also support WordPress, and lots of them have also created a tool for it. It’s the YouTube in the digital video landscape, or the Facebook of social media platforms.

What are the best and easiest Hosting Companies for WordPress?

The easiest, fastest, and cheapest way to start a WordPress blog without having any previous experience is by using Hostinger or BlueHost. Both hosting providers have created great and modern interfaces that make most things automatically. It’s a few minutes process and fairly cheap.


Are you looking at creating a new blog in 2025? If so, what is your favorite niche and what did you learn through your research process? Let me know in the comments down below.

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